Magic Spoon cereal has THE BEST graphics on their boxes, and they make such fun journals. This journal is 5" x 7", filled with high quality mixed media paper, 112 pages front and back. It can be used for writing, drawing, painting, art journaling ... whatever your little heart desires. I've sewn it with a Coptic binding so it lays completely flat when open. Because my goal is to repurpose as much of our cereal and snack boxes as I can, the back of this journal is flipped up side down from the front to make the best use of the box. That's part of it's charm!